The Wholesale Formula (TWF)

Mike W, - Former Dentist In Santa Ana, CA

$50,000 Revenue Boost in 6 Months
"I was skeptical about investing in The Wholesale Formula, but within just 6 months of implementing their strategies, my revenue skyrocketed by $50,000. The program's product analysis techniques guided me to high-demand, high-margin items. By optimizing my Amazon listings using their methods, I saw a remarkable increase in sales conversions. The Wholesale Formula's impact on my bottom line far exceeded my expectations."

Chris M, - Former Policeman Turned Home Business Owner In Stuart, Florida

- From $10,000 to $100,000 Monthly Revenue
"The Wholesale Formula took my business from generating $10,000 in monthly revenue to an impressive $100,000. Their insights into sourcing products intelligently and effectively launching listings on Amazon were transformative. I followed their strategies for scaling my business, and the exponential growth in sales was directly reflected in my profits. The program's impact on my income was profound."

Matt D, Artist In Manhattan, New York

- Increased Profits by 150%
"The Wholesale Formula transformed the profitability of my business. I implemented their inventory management techniques, which prevented overstocking and stockouts. This led to a 150% increase in profits, as I saved on storage costs and maximized sales. The program's financial impact was both immediate and sustainable."

The Wholesale Formula is an exceptional online course designed for individuals who want to achieve success in selling products on Amazon and substantially increase their earnings. Created by Dylan Frost and Dan Meadors, this comprehensive program has allowed them to scale their own Amazon business to generate over $30 million in sales, proving its effectiveness and long-term viability.

This course is specifically crafted to equip participants with the vital skills necessary to dramatically enhance their sales performance on Amazon. It revolves around a unique method called the Reverse Sourcing Wholesale approach, which focuses on purchasing products in bulk from suppliers. Unlike traditional retail or private label methods, Reverse Sourcing Wholesale emphasizes finding established brands that are already selling well and purchasing those products directly from wholesalers to sell on Amazon. With a community of over 5,000 students from across the globe, The Wholesale Formula has demonstrated consistent results, helping countless people achieve success in the competitive world of Amazon selling.

One of the key features that distinguishes The Wholesale Formula from other training programs is its highly analytical and objective approach. The course teaches students how to conduct detailed research and thorough analysis in order to identify profitable wholesale products that have high demand but limited competition. This meticulous process ensures that participants are not randomly selecting products but are making well-informed decisions that give them a competitive edge in the marketplace. By focusing on products with untapped potential, sellers can position themselves in a way that maximizes profitability while minimizing risk.

Another central aspect of The Wholesale Formula is its emphasis on building strong, lasting relationships with suppliers. The course provides in-depth guidance on how to communicate effectively with wholesalers, negotiate better deals, and establish long-term partnerships. Students learn strategies to secure more favorable pricing, ensuring that their profit margins remain strong. Establishing solid relationships with suppliers also guarantees a reliable flow of high-quality products, which is essential for maintaining a steady business on Amazon.

The Wholesale Formula doesn’t stop at product sourcing and supplier relations; it goes a step further by offering comprehensive, step-by-step instruction on how to optimize product listings for better visibility on Amazon. Students learn how to craft compelling product descriptions, use keywords strategically, and create attractive product images that encourage more customers to make a purchase. In addition to this, the course covers powerful marketing strategies designed to drive more traffic to product listings. These strategies, combined with optimization techniques, help sellers increase their customer base and ultimately boost their sales volume.

What makes The Wholesale Formula truly stand out is its ability to provide a clear, actionable roadmap for success. Rather than relying on vague or overly theoretical advice, the course offers concrete, actionable steps that students can implement immediately to see real results. From identifying lucrative products to forming beneficial supplier partnerships, and from creating optimized listings to employing effective marketing tactics, The Wholesale Formula covers every essential component needed to succeed in the highly competitive world of Amazon selling.

For an inspiring glimpse into the journey of Dan Meadors and Dylan Frost, the founders who transformed a $600 credit limit into a multi-million-dollar Amazon business, read on. Their story is a testament to how strategic thinking and unwavering determination can produce extraordinary results.

A decade ago, Meadors and Frost were just like many office workers, living paycheck to paycheck and feeling the limitations of their routine jobs. However, their lives took a dramatic turn when they stumbled upon the idea of selling on Amazon. At first, they were understandably skeptical, but the potential intrigued them enough to explore the opportunity further.

One of the biggest challenges they faced right from the start was a lack of cash flow. Like many aspiring entrepreneurs, they didn’t have any substantial savings to invest in a business. But rather than letting this obstacle stop them, they looked for creative solutions. Their only option was to use a credit card, and due to Meadors' limited credit history, the maximum limit they could get was just $600. It wasn’t much, but they decided to make it work.

They juggled their Amazon side hustle with their full-time jobs, working late nights and weekends to grow their business. With relentless focus and effort, after just six months, they began seeing significant results—enough to give them the confidence to leave their day jobs behind and pursue their Amazon business full-time.

Fast forward ten years, and these once-skeptical office workers have built a business that has generated over $35 million in sales on Amazon! From their initial $600 credit limit, the return on investment is nothing short of remarkable.

However, their journey is about far more than just financial success. It’s also about reclaiming control over their lives. Owning their own Amazon business has given Meadors and Frost the freedom and flexibility they once only dreamed of. No longer do they have to miss family gatherings or worry about job security. Instead, they’ve created a lifestyle that affords them both financial independence and personal fulfillment. For them, the rewards extend beyond monetary gain; they’ve found the freedom to live life on their own terms.

Their story serves as a powerful reminder that with determination, resourcefulness, and a well-thought-out strategy, even the smallest beginnings can lead to extraordinary success.

The Wholesale Formula operates through the Reverse Sourcing Wholesale method, a strategy that allows you to form partnerships with established brand owners and resell their products on Amazon. Unlike traditional methods, this approach eliminates the need to source products from overseas manufacturers like those in China. Instead, you collaborate directly with brand owners whose products are already successful on Amazon.

To make this formula effective, you must offer brand owners compelling benefits that are hard to resist. One of the best ways to secure these partnerships is by applying the Quad-Win method, which ensures that everyone involved—Amazon, the brand owner, you, and your customers—benefits from the deal.

Here are three key components of how The Wholesale Formula works:

1. Direct Access to Popular Brands:
This method provides a direct link to established brands that are already selling well on Amazon. This means you can tap into their existing customer base and leverage their brand recognition, giving you an immediate advantage in the marketplace.

2. Streamlined Sourcing Process:
By working directly with brand owners, you eliminate the complications that often arise from dealing with foreign suppliers, such as language barriers, long shipping times, and potential miscommunications. This simplifies the sourcing process and reduces the risk of delays and other issues.

3. Increased Profit Margins:
Since you are dealing directly with brand owners rather than intermediaries like wholesalers or distributors, you can secure better pricing. This gives you greater control over profit margins, allowing you to negotiate deals that are mutually beneficial for both you and the brand owners, while also offering value to your customers.

In essence, The Wholesale Formula enables sellers to bypass traditional sourcing challenges, streamline operations, and increase profitability by building direct relationships with well-known brands.

Reverse Source Planning, as the name suggests, is a sourcing strategy that flips the traditional model on its head. Normally, there’s a middleman between you and the original product source, but with Reverse Source Planning, you cut out the intermediary and buy directly from the source. This allows you to pay less for high-quality goods while retaining greater control over your business. After purchasing the products, you list them for sale on Amazon, where you can maximize profits due to the lower costs and high-quality stock.

Now that you understand the concept of Reverse Source Planning, let’s explore how The Wholesale Formula program operates. The program follows a straightforward three-step process designed to guide you from identifying profitable products to successfully selling them on Amazon. Here are the steps:

1. Scouting:
The first step is to scout for products. Through The Wholesale Formula, you’ll learn an efficient method for discovering hidden opportunities in the Amazon marketplace. This involves identifying products from local wholesalers or brand owners that are underrepresented or underserved by the current market. By focusing on these overlooked areas, you can tap into lucrative opportunities and gain a competitive edge.

2. Sourcing:
After scouting potential products, the next step is to source them directly from brand owners. Often, the brand owner’s name is listed right on the Amazon page, making it easy to research their contact details. However, the key is to convince them to sell their products directly to you rather than through a distributor or middleman. This is where The Wholesale Formula program shines. It provides you with proven strategies and negotiation techniques to secure these direct deals, ensuring that you get products at a lower cost and with better profit margins.

3. Selling:
Once you've secured a partnership with a brand owner, the final step is selling the products on Amazon. Just like other successful sellers on the platform, you’ll create optimized listings, market the products effectively, and manage your sales. Because you’ve sourced highly profitable items, generating income will become much easier. The best part is that you have full control over how much you want to scale your business. As you gain momentum, you can reorder products or expand your portfolio by adding more items to your catalog.

Module 1: Getting Started

Before diving into The Wholesale Formula, the first step is setting up your Amazon FBA (Fulfillment By Amazon) account. In Module 1, you’ll be introduced to the core concepts and given a comprehensive overview of how the program works. This module marks the beginning of your journey into the world of wholesale, where you'll explore the "Reverse Sourcing Wholesale" method—an essential strategy of the course. The lesson focuses on helping you familiarize yourself with your Amazon Seller Central account and properly configure your FBA setup. Additionally, you’ll learn how to conduct thorough product research, enabling you to identify high-potential, profitable products to sell on Amazon. The primary objective of this module is to equip you with the foundational knowledge and skills necessary to succeed in the wholesale business.

Module 2: Product Analysis

Module 2 delves deep into analyzing products on Amazon to determine their profitability and scalability. Instead of making the rookie mistake of choosing random products, you’ll learn how to perform data-driven evaluations that minimize risks and maximize returns. This module covers important concepts such as the "Buy Box," sales rank, and competition analysis, teaching you how to identify products that offer high scalability and profit potential.

By mastering these techniques, you’ll be able to focus on products that are more likely to succeed, avoiding the costly pitfalls that many new sellers encounter. The analytical, objective approach taught in this module will save you both time and money in the long run.

Module 3: Scouting

In Module 3, you’ll acquire powerful techniques for finding profitable wholesale products. This includes strategies like Amazon Filtering, Super Targeting, and Black Box Scouting—tools designed to streamline the scouting process and improve your ability to uncover valuable opportunities in the marketplace.

Black Box Scouting: This method allows you to identify profitable product niches by analyzing sales data and spotting trends.

Amazon Filtering: By applying specific filters on Amazon’s platform, you can narrow down your search to products that have high demand with low competition, increasing your chances of success.

Super Targeting: This strategy involves honing in on specific customer segments or niche markets, allowing you to tailor your product selection and marketing efforts for maximum impact.

With these techniques in hand, you’ll be able to scout products more efficiently, discover hidden gems, and make smarter decisions that boost your chances of success in the wholesale business.

Module 4: Value Propositions

In Module 4, you’ll learn how to create compelling value propositions that differentiate your products from the competition and attract potential customers. A strong value proposition is essential to succeeding in the wholesale business, as it defines the unique benefits that your product or service offers compared to others in the market.

This module teaches you how to clearly communicate the key advantages of your product, capturing the attention of potential buyers and setting yourself apart from competitors. You’ll learn how to identify your customers’ needs and desires and craft a value proposition that resonates with your target audience. A well-developed value statement is a powerful tool in positioning yourself as the top choice for those seeking wholesale goods.

Module 5: Sourcing

In Module 5, you’ll gain expert insight into the sourcing strategies used by Dylan Frost and Dan Meadors in their successful wholesale business. This module focuses on three key aspects of sourcing that are essential for success:

Contacting Brand Owners: Learn how to reach out to brand owners and initiate conversations that lead to partnerships. You'll discover strategies for negotiating better prices and building long-term relationships with suppliers.

Negotiating Lower Prices: Master effective negotiation techniques that will help you secure the best possible pricing for your products, allowing for greater profit margins.

Opening Wholesale Accounts: Understand the process of opening wholesale accounts with brand owners, granting you access to exclusive inventory and competitive pricing. By the end of this module, you’ll have the knowledge and confidence to source products efficiently, negotiate favorable deals, and build solid partnerships with brand owners.

Module 6: Operating

In Module 6, you’ll learn the ins and outs of running a successful wholesale business, including inventory management, order fulfillment, and customer relations. The tips and strategies provided in this module will help you streamline your operations and ensure smooth interactions with both customers and suppliers. Effective business operations are key to maintaining consistency, growing your sales, and building a long-lasting, profitable enterprise.

Module 7: Optimizing

Module 7 focuses on optimizing your wholesale business for increased efficiency and profitability. This module covers effective pricing strategies, marketing techniques, and advanced negotiation skills that can help you scale your business to new heights. You’ll learn how to reduce costs, increase sales, and fine-tune every aspect of your business to ensure maximum returns. Whether you're looking to expand your product portfolio or refine your current operations, this module equips you with the tools to achieve long-term success.

By the end of these modules, you will have a complete understanding of how to run and grow a thriving wholesale business on Amazon, with all the skills necessary to succeed in this highly competitive market.

The Course Is Comprehensive: The course effectively covering scouting, sourcing, and scaling, making sure that students understand the basic ideas behind the business plan. The information is broken up into parts that are easy to understand. This keeps people from getting too much information and lets them learn at their own pace.
Discount Procurement: The course helps students get the best deals by teaching them how to use the RPS call system to buy a lot of goods as certified brand merchandisers. This cuts out the costs of middlemen and lets students get the biggest discounts. This provides a substantial pricing advantage over competitors.
Elimination of Middlemen: The course shows students how to use the Amazon FBA program to ship goods directly from makers to Amazon warehouses, skipping the middle-man services. This gets rid of the need for pick-up, packaging, and straight delivery to sellers to be done by hand, which could lead to customer service problems.
Scalability: Its all-around method not only helps people who are just starting out, but it also gives tips on how to grow wholesale businesses that are already up and running. This can be very helpful for people who want to grow their businesses.
Support System: The Wholesale Formula course has everything you need to have a successful career in wholesale. It has a Resource Vault with extra lessons on how Amazon works, how to set up a business, and how to use key software like G-suite successfully.
Revolutionary Techniques: Popular marketing strategies, such as Reverse Sourcing, Super Targeting, the RPS call system, and other effective business scaling methods are given new twists in this course.
Competitive Edge: The program gives participants a unique edge over rivals by giving them multiple ways to make money and making them very appealing to big brands while being coached by Dan Meadors and Dylan Frost.

You’re probably wondering just how much money you could make by selling wholesale on Amazon, right? Let's break it down and dive into the numbers.

To get started, you’ll need to make an initial investment. Suppose you spend between $500 and $2,000 on inventory, pay $39.99 for a professional Amazon seller account, and invest $2,997 in The Wholesale Formula training. Your total startup costs will range from approximately $3,537 to $5,037. While this might seem like a significant upfront cost, think of it as an investment in a business with the potential for substantial returns.

Now, let’s look at the potential profits. Imagine sourcing ten different products from ten different suppliers. If each of these products sells five units per day, that adds up to fifty sales daily or an impressive 1,500 sales per month! With a reasonable profit margin of $3.50 per item, this translates to $5,250 in monthly profits. That’s a solid return on investment, and we’re only getting started. The beauty of wholesaling is the scalability. As products sell out, you simply reorder them, and within days, they’re replenished in Amazon’s FBA warehouses, keeping your sales momentum steady and ensuring a consistent cash flow.

What’s even more exciting is the potential for growth. As you experiment with new products and expand your inventory, you could eventually have hundreds—or even thousands—of product lines. Imagine the revenue you’ll generate as you sell hundreds of items daily, multiplying your profits exponentially each month! In the world of Amazon wholesale, the sky's the limit. The more you scale, the bigger your profits, and the more opportunities you’ll have to innovate, experiment, and grow your business into a thriving enterprise.

TWF Alumni

Participate in a specialized community on Facebook designed for members of the video course. Within this community, individuals are encouraged to pose questions at their convenience and explore the archives for insights shared by past and present Wholesale Formula 2022 participants.

The BUSINESS Owners Playbook

The modules within the WHOLESALE FORMULA mini-course playbook are designed to empower you in managing your business with expert finesse. You will attain proficiency in negotiation, the art of employee recruitment, establishing efficient business workflows, and employing other strategies that drive substantial sales conversions.

TWF Coaching

Recognizing that a successful entrepreneur often benefits from mentorship, The Wholesale Formula team offers direct coaching. You'll have the opportunity to engage in mentorship calls at least once every two weeks, receiving guidance, actionable steps, and more. The TWF coaches will provide motivation to steer you towards actions that lead to enduring success.

The refund policy isn't the greatest in terms of refund guarantees and it will penalize you only if you opt for the payment plan.

Let me explain...

If you pay in full, you can get a refund within the first 30 days with no questions asked. You don't need to prove you went through the training or anything like that. Just email support to request a refund but it must be done within the first 30 days.

If you opt for the payment plan, even if you request a refund within the first 30 days, you won't get it. Your next 3 payments will be canceled, but you will lose $874 just like that.

The bottom line is, if you're already thinking about refunds before even buying the course, you're just not ready. Just don't bother buying unless you're 100% in.

There are two ways to pay TWF.

The course costs $2997 all at once.

You can also choose the payment plan, which has 4 payments of $874 each.

It costs you $499 more because that adds up to $3496.

Go for the one-pay if you can. In four months, you might be able to pay off your credit card, and it should still be less than the payment plan.

You can also choose to use two credit cards to make the payment. However, this can only be done if you pay in full. This works well if you want to let someone else take the course. Of course, TWF lets two people share the course, so you can have a business partner or share with your spouse. (We'll talk more about this later).

One more way to pay is shown below. That's okay if you signed up for the payment plan but now wish you had done the one-pay. You can change your mind. To get all the information, all you have to do is call help.

What Makes TWF Better Than Other Online Courses?

Our main goal has been to help as many people succeed as possible by giving them our recipe. We've helped hundreds of people just like you start businesses that do well. No, The Wholesale Formula is not a get rich quick scheme. It does work, but you have to be ready to put in the work. We teach you how to make a real business that will last, but you have to work hard to be successful.

How Much Time This Course Take to Impliment?

You have unlimited access to all the training materials for as long as you sign up for The Wholesale Formula. This means you can go at your own pace. The class is a lot like college. Once the sign-up time is over, the new students will start with the rest of the class, and we will be here to help you. The first two courses are available as soon as you sign up, and the rest come out one module at a time over the next six weeks, so that everyone can learn and move forward at the same time. We have found this format to be ideal as it prevents students from feeling overwhelmed.

Can I Share My Login Credentials?

yes. we fully understand the benefits of having a business partner, that’s why we have set up the course to allow your account to be logged in to up to 2 devices at the same time.

how long after enrollment can i expect to see a positive return on my investment?

We can't promise any money because this is how the business works: you get what you put in. So, if you get started right away and do what we say, you will make real progress. There are students who act quickly and get their money back in less than a month. This doesn't happen very often, and we actually want you to finish the whole 6-week course before you call your first brand. It takes time and work to build a real business that will last and bring in steady income.

Can My Business Partner Join The TWF Prime Launch Facebook Group Too?

Yes. One business partner can share TWF Access with another partner. After you sign up, you'll get an email with steps on how to join the Facebook group and how to invite your business partner or spouse (who must be a real business partner and not a Virtual Assistant). TWF will let two business partners join the group for every person who signs up.

The Wholesale Formula Customer Reviews

Introduction - The Wholesale Formula

Who are Dan Meadors And Dylan Frost?

How Does The Wholesale Formula Work?

Some More Testimonials from our FB Groups

What Is “Reverse Sourcing Wholesale”?

What’s Inside The Wholesale Formula Course?

Benefits of The Wholesale Formula

How Much Money Can You Make Using The Wholesale Formula?

The Wholesale Formula Bonuses

TWF Alumni

The BUSINESS Owners Playbook

TWF Coaching

VA Launchpad

Lifetime Updates

Money Back Guarantee

The Wholesale Formula Payment Plan

Frequently Asked Questions

What Makes TWF Better Than Other Online Courses?

How Much Time This Course Take to Impliment?

Can I Share My Login Credentials?

how long after enrollment can i expect to see a positive return on my investment?

Can My Business Partner Join The TWF Prime Launch Facebook Group Too?

Remarks

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